I visited a local website today and they had a HUGE list of email addresses of previous students.
That's a great way to get your email hacked!
Spammers can use a software program called a 'bot' to search hundreds of websites looking for exposed email addresses.
I had mistakenly thought that having the email address "hidden" inside a link would be OK, but it isn't.
So what to do?
Do you want to know an easy way to drive traffic to your website?
I spent a couple hours this morning watching YouTube videos and reading posts about Google Analytics (why does it have to be so confusing?). During that research, I found a super simple tip to increase traffic to your website...
One of the hottest things happening today are side hustles!
A side hustle is a job you do on the side, usually alongside your full-time job, but it could also be alongside homeschooling your kids or something similar.
I did a little research looking for side hustle ideas. Take a look and see if any of these look interesting to you.
"I made a website myself so all the content is there. I just need a professional touch."
This was posted in a group I'm in on Facebook.
Personally, I think creating the content can be harder than creating the design of the website, but not everyone agrees.
How about you? Do you have the content for your website, but just need a professional touch making it come to life?
I'd love to help!
There is more to creating a great website than just good content.
A good website needs:
If you're in the process of launching your business, you probably know exactly what you want to say to your potential customers, but not have the slightest idea how to bring that vision to life.
I'd love to help.
Schedule a free call with me today so we can discuss your particular needs. I look forward to hearing from you!
The hardest website page to create is the About Me page.
It's so hard to know what to say!
And to make it more confusing, the experts say that your About Me page isn't really about you; it's about your visitors and their problem and how you're the best person to solve it.
I asked some copywriting experts for their top tips on how to create a great About Me page.
Be sure to visit their websites for more of their copywriting goodness!
Kathy Krueger, Crafter of Words
Esther Van Cuilenborg, The Content System
Jennifer Rowe, Creative Services
"When you’re writing an “about me” page, consider what your target client needs to know about your qualifications, experience, and philosophy to convince them to hire you. If your clients are corporate employees, they’ll likely be interested in your past positions, certifications, and professional accomplishments; a client base of professional dog walkers is probably interested in a much different set of credentials."
If you're a copywriter and have your own tips for a great About Me page, would you leave a tip and a link to your website in the comments?
How does your website read?
Readability is a BIG thing when it comes to websites.
It's not necessarily an SEO ranking feature, but it is indirectly.
The longer someone spends on your page, the better your site will rank.
If someone comes to your site and sees too many words, they might bounce right back off and head somewhere else.
How do you improve the readability of your website?
Don't be afraid to use lots of paragraph breaks.
Though you should write in a conversational tone, don't write like you would in a printed book or magazine, with 3-5 sentences in one paragraph.
It's harder to read on a screen, so make it easy on your visitors and use the tips above to improve the readability of your website.
Here's an example of a blog post I formatted for a friend on her website:
Do you have a website for your business that you love?
If not, let me help you! Schedule a free call today!
Are you wondering how you can find customers online?
Do you have a new business and you need more customers to make ends meet?
Have you tried posting on social media, but you still don’t get as many customers as you’d like?
Here are two things you need to do to find customers online.
You find customers online the same way you find customers in real life: through marketing and building relationships.
By marketing, I mean letting people know that you are in business and have a product or service that could benefit your ideal customers.
By relationships, I mean you have built the know, like, and trust factor with people, whether that’s online or in real life.
Let’s dig a little deeper into each of these ideas.
Take a look at five Weebly website examples
As a freelance website designer, I've chosen Weebly as my platform of choice.
Weebly is easy-to-use with its drag-and-drop builder, but the main reason I use it is because it allows me to create beautiful websites that are mobile-friendly.
Here a five examples of websites I've created in Weebly for solopreneurs and small business owners like you.
Website for a Grief Coach
It is essential that every business, no matter how small, has a website, but a poorly designed website can do more harm than good. There’s a lot that goes into creating a great website, but I’ve limited myself here to the top 3 things that your website needs to make it stand out from your competitors.
Every business, no matter how small, should have a mobile-responsive website.
Have you ever walked down a New York City street and seen the number of people using their phone while walking? (Don't do it. It's a good way to get run over.)
Or how about the last time you went to Starbucks? Did you notice how many people were looking at their phones as they drank their Cocoa Cloud Macchiato?
The truth is....people use their phones a lot and one of the things those people are doing are looking at websites. These potential customers are asking questions like:
If you have a business, then you solve people's problems one way or another. And when people are searching for an answer to their problem, you don't want to lead them to a website that looks terrible on a phone, because if you do, they'll leave.
Here are three reasons why your small business needs to have a mobile-responsive website:
Ready Set Go Website Design was created as a way to make beautiful websites available to small businesses at a reasonable price.
Ready Set Go Website Design